Self

Our collection, ‘Self’ is about protection, coping mechanisms, and solutions. These 5 garments are representative of 5 different ways to deal with stress. This representation includes colour theory, tactile and sensory therapy, and weighted fabrics for anxiety relief. Each piece tells a story, and each piece represents a different way to combat and cope with inner and outer demons that are intent on bringing us down.

We started this collection before the Coronavirus pandemic, yet somehow, this collection feels more relevant now than it did before. We’ve all been through a tough time this year; we’ve lost jobs, livelihoods, experienced more isolation and hardship than we’ll probably ever experience again. And the constant weight of news stories has impacted our own levels of anxiety. And here we are in a position where things appear to be worsening once again. Looking after ourselves and each other has never been more important, and we have to help one-another through this terrible time. We hope that each of these 5 pieces translates a message, and you can see yourselves in this collection, as we can see ourselves.

Filmed and edited by George Edmonds - www.edmonds.design

Director - Holly Blain-Rodman

Music Producer - Aaron Kelly

Make-up Artist - Martina Derosa

Production Assistant - Lucy Imogen Clarke